🚀 BETA · Pilot live
sahaay.blocksindia.com
Sahaay (सहाय)
Parent-teacher communication that lives inside WhatsApp.
AI does the work. Nobody downloads anything.
AI does the work. Nobody downloads anything.
No app to download
22 Indian languages
Teacher's personal number stays private
AI-powered everywhere
✅ What's live today
✓
/myday — parent texts, gets AI digest of their child's day
✓
/sick [reason] — absence reported, all teachers auto-notified
✓
/hw — parent queries pending homework for the class
✓
Voice class logger — teacher sends audio note → Groq Whisper transcribes → Claude extracts lesson, absent students, homework → logged to DB
✓
Teacher Web UI — log events, add homework, view recent activity at /teacher
○
Multi-language broadcast, UPI payments, wellbeing radar, year-end portfolio — on the roadmap
🎯
The insight
Indian schools already run on WhatsApp groups. Every other PTC app fights to drag people out of WhatsApp. Sahaay sits underneath WhatsApp — schools log in, parents stay where they are.
⚡
The shape
Teachers speak a voice note after class — Sahaay logs it, notifies parents, tracks homework. Parents text a command — they get a personalized digest. No app. No training. Pure WhatsApp.
🧠
The moat
AI does the heavy lifting: transcription (Groq Whisper), extraction (Claude), personalization, auto-summarization. Legacy ERPs can't bolt this on — it requires rebuilding from scratch.
How to explore: Tap any feature in the sidebar. ✅ Live features are running right now on WhatsApp — you can test them on the pilot number. 💡 Coming soon features are interactive mockups showing the full product vision.
🎬 Interactive demos inside: Look for green ▶ buttons — try /myday (animated chat), Multi-language broadcast (3 phones light up), Voice class logger (tap record), Auto-reply queue (approve messages), Emergency broadcast (live counter), Quick actions (UPI sheet).
🏫 School onboarding 💡 Coming soon
Principal registers the school in 5 minutes. Teachers and parents are live the same day. No app downloads. No IT team. No training sessions.
① Principal sets up school
② Teachers get welcomed
③ Parents go live
1
Principal fills a simple web form
Takes 5 minutes. Works from a phone browser.
Set up your school on Sahaay
Fill in once. Teachers and parents are live immediately after.
School details
Greenwood International School
Bengaluru · Asia/Kolkata
+91 98765 43210
+91 91234 56789
Teachers & classes
Student list
📋
Paste student list or upload CSV
Name · Class · Parent phone · Language
32 students imported ✓
2 teachers · 32 students · 32 parent phones ready
2
Teacher gets a WhatsApp welcome
Instant. No app. No login.
S
Sahaay · Greenwood
online
Today
🤖 Sahaay
👋 Hi Ms. Priya! Welcome to Sahaay.
You're set up for Class 5B · Greenwood School.
Here's all you need to know:
🎙️ After each class — send me a voice note. I'll log the lesson, absent students, and homework automatically.
📊 Any time — open your dashboard at sahaay.blocksindia.com/teacher to log grades or review activity.
Try it now — send me a voice note about your last class 👇
🎙️
0:18
🤖 Sahaay
✅ Logged for Class 5B
📚 English — reading comprehension
❌ Absent: Riya Mehta
You're all set! 🎉
3
Parents get a WhatsApp hello
32 parents live, zero sign-ups.
S
Sahaay · Greenwood
online
Today
🤖 Sahaay
👋 Hi! I'm Sahaay, the school communication assistant for Greenwood School.
I'll keep you updated on Aarav's school day — no group chat noise, just what matters for your child.
Try these anytime:
📋 /myday — today's summary
📚 /hw — pending homework
🤒 /sick [reason] — report absence
Text /myday to see how it works 👇
/myday
🤖 Sahaay
📋 Aarav's day · Today
✅ Attended all 6 periods
📚 English — reading comprehension
📝 HW: Read pg. 24–26 tonight
Why zero-friction onboarding is the product: Every competitor (ClassDojo, Bloomz, SchoolPad) requires parents to download an app and create an account. Drop-off is 40–60% before they ever see value. Sahaay's onboarding is one WhatsApp message — the parent is already there, they just reply.
What the principal does vs what Sahaay handles
Principal:Fill form once · ~5 minutes
Sahaay:Sends teacher welcome messages
Sahaay:Sends parent welcome messages (personalised per child)
Sahaay:Sets up DB, routing, language preferences
Sahaay:School is live — first /myday works that evening
📋 /myday — Parent's 30-second download ✅ LIVE
Working parent texts
/myday · Gets an AI-curated summary of their child's school day. Running live on WhatsApp now.S
Sahaay · Greenwood School
online
Today
/myday
🤖 Sahaay
📋 Aarav's day · Mon, May 13
✅ Attended all 6 periods
📚 Math — finished addition worksheet · 8/10
🎨 Art — class trip to pottery studio (photos below)
📝 English — read 2 pages aloud, got a smiley sticker
📅 Tomorrow: bring science project (due Wed)
🟡 Heads-up: Aarav was quieter than usual today. Ms. Priya noted he didn't volunteer in discussion.
Type a message…
▶
Why this matters: A working parent who came home at 9 PM gets the full day in 30 seconds — without scrolling 200 unread messages in a class WhatsApp group. The gentle "heads-up" line is the killer — it surfaces a quiet signal the parent would otherwise miss.
What the AI is doing behind the scenes
- Aggregating teacher messages, attendance, grades, calendar events
- Filtering for content about this specific child
- Detecting behavioral signals from teacher voice notes ("quieter than usual")
- Surfacing the 2–3 action items that need parent attention
- Compressing 200 group messages into 6 bullets
Test it like this: Show this to any working parent. Watch their face when they see the "heads-up" line. That's your conversion moment.
🌐 Multi-language broadcast
Teacher writes once. Each parent receives it in their preferred language. Replies translate back.
Teacher records once → AI delivers in each parent's language with a stagger
📱 Aarav's father · English
5B
Class 5B · Sahaay
Ms. Priya Sharma
Ms. Priya (Teacher)
School will close early tomorrow at 12 noon due to the weather forecast. Please make pickup arrangements. Buses will run on the early schedule.
📱 Riya's grandmother · हिन्दी
5B
कक्षा 5B · Sahaay
श्रीमती प्रिया शर्मा
प्रिया मैम (अध्यापिका)
मौसम की चेतावनी के कारण कल स्कूल दोपहर 12 बजे बंद होगा। कृपया बच्चे को लेने का इंतज़ाम करें। बसें जल्दी चलेंगी।
📱 Karthik's mother · தமிழ்
5B
5B வகுப்பு · Sahaay
பிரியா மேடம்
பிரியா மேடம்
வானிலை எச்சரிக்கை காரணமாக நாளை பள்ளி மதியம் 12 மணிக்கு முடியும். தயவுசெய்து குழந்தையை எடுக்க ஏற்பாடு செய்யுங்கள்.
Why this matters: India has 22 official languages. Most schools have parents fluent in 5+. Teachers write once in English (or Hindi), every parent gets it in their language, and when grandma replies in Tamil, the teacher sees it in English. This unlocks an audience nobody currently serves well.
No legacy ERP can match this
Twinkl, Teachmint, MyClassboard — all built before LLM translation was viable. They'd need to rebuild their core flow to ship this. You're shipping it in v1.
📸 Photo digest — only your kid
Class WhatsApp dumps 30 trip photos. AI sends each parent just the 4-5 with their child in them.
S
Sahaay · Greenwood
curated for you
🤖 Sahaay
📸 Pottery studio trip — Aarav's photos
I went through 32 photos Ms. Priya shared. Here are the 5 with Aarav 👇
🧒
🏺
😄
🎨
+ 1 more in album
Why this matters: The single biggest complaint about class WhatsApp groups: "I have to scroll through 80 photos of other people's kids to find mine." Parents lose their minds over this feature. Word-of-mouth gold.
Tech in plain English
School registers each kid with a reference photo (face vector, never raw image stored). When the class group gets new photos, on-device face matching finds your kid. Parents see only their child's pictures.
Privacy framing: Position this as opt-in with a clear "we never store the photos, only the math representation" promise. Schools love that line.
⚡ Quick actions — pay, RSVP, leave
No links. No app opens. Tap a WhatsApp button, done in 2 taps.
S
Sahaay · Greenwood
Fees & events
🤖 Sahaay
💳 Term 2 fees
Aarav's Term 2 fees: ₹14,500
Due: May 25 (12 days left)
You can pay right here ↓
🤖 Sahaay
🎪 Annual Sports Day — Sat May 24
Will Aarav attend?
Why this matters: Today: school sends a PDF fee notice → parent clicks link → opens browser → logs into payment portal → forgets password → gives up. With Sahaay: tap, UPI sheet appears, paid. Conversion on fee collection goes from 60% on time to 90%+.
Direct revenue lever for schools
Late fees and follow-up calls cost schools real money. A 30% improvement in on-time fee collection often pays for the entire Sahaay subscription several times over. This is the principal's ROI story.
🤒 Sick-day kit ✅ LIVE
Kid is sick. Parent texts
/sick fever → absence is logged, class teacher gets an instant WhatsApp alert.S
Sahaay · Greenwood
attendance
Today, 7:48 AM
/sick fever
🤖 Sahaay
Got it — marking Aarav absent today (fever).
✅ Class teacher Ms. Priya notified
✅ All subject teachers notified
✅ Bus driver notified (no pickup today)
I'll send you everything Aarav missed by 4 PM 🤝
4:02 PM
🤖 Sahaay
📦 Sick-day kit for Aarav
What was covered today:
• Math: Multiplication tables (6, 7) — workbook pg. 42
• Science: Plant parts diagram — pg. 88
• English: Short story "The Lost Kite"
Homework to catch up:
• Complete pg. 42 problems 1–10
• Draw plant diagram
• Read story aloud once
Tomorrow's quiz is postponed for Aarav to Friday 🙏
A 90-second voice note from Ms. Priya explaining the new math concept 👇
▶️ Voice note · 1:32 · 🌐 in Hindi
Why this matters: Sick day = lost week. The teacher catches up with the parent at the next PTM, by which point everyone is two chapters behind. Sahaay turns a sick day into a single async exchange. Parents feel cared for, not chased.
What actually happens when /sick is sent
1. Absence event logged to DB with reason and timestamp
2. Every teacher at the school gets a WhatsApp alert with the child's name, class, and reason
3. Parent gets a confirmation reply instantly
4. Event shows up in siblings' /myday digests automatically
📚 Homework helper ✅ LIVE
Parent forwards a photo of a stuck homework problem. AI explains it in the parent's language at the right level so they can help.
S
Sahaay · Greenwood
homework help
📷
Aarav is stuck on this 😅
🤖 Sahaay
This is a "missing addend" problem:
⬜ + 7 = 12
How to explain to Aarav (in Hindi 👇):
"बेटा, हमारे पास 12 चॉकलेट होनी चाहिए। तुम्हारे पास पहले से 7 हैं। और कितनी चाहिए?"
The trick: count up from 7 to 12. That's 5.
✏️ Have him do the next 3 problems the same way. If he gets stuck again, send me a photo.
Why this matters: Most working parents in India pay ₹1,500–₹3,000/month for after-school tutoring just because they can't help with homework themselves — either subject-level confidence or language gap. Sahaay closes that gap inside WhatsApp. This single feature can justify the whole subscription for parents.
Premium upsell ladder
Standard: AI explanation in your language
Premium: AI tutor mode — kid chats directly, teacher reviews weekly
Pro: Worksheet pack generated to drill the weak concept
Premium: AI tutor mode — kid chats directly, teacher reviews weekly
Pro: Worksheet pack generated to drill the weak concept
Caution: Schools may worry this devalues teachers. Counter-pitch: "This helps the 7pm desperate parent, not the 9am classroom." Position carefully.
🔒 Whisper mode — sensitive concerns
Bullying, mental health, family situation — these can't go in a class WhatsApp group. Whisper routes privately, with optional escalation.
S
Sahaay · Greenwood
🔒 private channel
/whisper
I'm worried Aarav has been teased in PE for the last few weeks. He doesn't want to go to school on Wednesdays anymore. Please don't make this public.
🤖 Sahaay (private)
I hear you. This is going only to Ms. Priya — not in any class group.
Would you also like to loop in the school counsellor (Ms. Anita)?
Why this matters: The hardest conversations don't happen because there's no safe channel. Parents fear escalation, teachers fear gossip. Whisper creates a private, AI-mediated lane with clear escalation policy — and the AI helps the teacher craft a sensitive response.
Trust = retention
This is a feature parents tell other parents about. It's also the feature that makes schools justify the premium tier — pastoral care is a hard outcome to argue against budget for.
⏪ Catch-up mode
Parent has been traveling for 3 weeks. Types
/catchup. AI compresses 21 days into one screen.S
Sahaay · Greenwood
catching up
/catchup
🤖 Sahaay
Welcome back 👋 Here's Aarav's last 21 days:
🎯 Performance
Math: B+ (steady) · English: A− (improved!) · Science: B (slipped from B+)
🟡 Needs your attention
• Term 2 fees pending — ₹14,500, due May 25
• PTM scheduled May 22 — please confirm
• Science project (volcano) due May 14
📅 Upcoming
• Sports Day — Sat May 24
• Quarterly exams — June 3–10
🟢 Wins to celebrate
• Won runner-up in spelling bee 🏆
• Helped a new student settle in (teacher noted)
Why this matters: Most parents skim class WhatsApp groups during the day and miss 80% of what matters. After a busy week or any travel, they're locked out. Catch-up is the "I'm a good parent again in 60 seconds" feature.
Hidden benefit for schools
Drives action items to resolution. Pending fees, unconfirmed PTMs, overdue projects — all surfaced at a moment the parent is actually willing to act.
🎙️ Voice class logger ✅ LIVE
Teacher sends a WhatsApp voice note after class → Groq Whisper transcribes → Claude extracts subject, topic, absent students, homework, per-student notes → logged to DB → parents see it in /myday.
S
Sahaay · Teacher
Ms. Priya Sharma
Today, 3:45 PM
🎙️
▶
0:28
🎙️ Hold to record…
🎙
STEP 1 · Groq Whisper transcribes
"Today we covered fractions, adding unlike denominators. Most students got it. Aarav was absent today. Riya did the bonus problem on her own which was really impressive. Homework is workbook page 44, questions 1 to 8, due tomorrow."
Model: whisper-large-v3-turbo · Groq free tier · Handles Hindi, English, Hinglish
STEP 2 · Claude extracts structure
subject: "Mathematics"
topic: "Fractions — unlike denominators"
absent: [Aarav Sharma]
homework: pg. 44 Q1–8 · due tomorrow
notes: Riya → bonus problem solo ⭐
topic: "Fractions — unlike denominators"
absent: [Aarav Sharma]
homework: pg. 44 Q1–8 · due tomorrow
notes: Riya → bonus problem solo ⭐
Fuzzy name matching against real student list · No hallucinations for unknown names
STEP 3 · DB events created
lesson All present students · Math · fractions
absent Aarav Sharma
note Riya Mehta · bonus problem
homework pg. 44 · due tomorrow · Class 5B
All events flow into /myday digests · Parents see it tonight
Why this is the core feature: A teacher speaks naturally for 30 seconds after class — no typing, no forms, no dashboard login. Sahaay does the rest. Every parent gets a personalized version of what their child's day looked like. The moat is that this compounds: 30 seconds/class × 6 classes/day × 200 school days = a complete record of the year.
What the AI pipeline does
🎙️ Groq Whisper — transcribes any language (Hindi, English, Hinglish, Tamil)
🧠 Claude — extracts subject, topic, absent students (fuzzy name match), homework, per-student notes
🗃️ SQLite DB — lesson/absent/note/homework events fanned out per student
📲 WhatsApp — confirmation summary sent back to teacher instantly
🖥️ Teacher Web Dashboard ✅ LIVE
Simple web UI at
/teacher — log events, add homework, view recent class activity. Works from any browser. No app needed.Sahaay Teacher Dashboard
Ms. Priya Sharma · Class 5B · Greenwood School
Log an event
📊 Grade
📝 Note
❌ Absent
⭐ Star
Aarav Sharma
Mathematics
8 / 10
Completed addition worksheet, got 8/10…
Recent activity · Class 5B
lesson
Math — Fractions
All 31 present · 2h ago · via voice note
absent
Aarav Sharma
Today · auto-logged from voice note
note
Riya Mehta
Solved bonus problem independently ⭐
absent
Kavya Nair — sick (fever)
Reported by parent · yesterday
Add homework
Mathematics
2025-06-17
Workbook pg. 44, Q1–8
Why this exists alongside WhatsApp: Voice notes are perfect for quick end-of-class logging. But sometimes a teacher wants to correct a past entry, add a grade with a specific score, or review what was logged this week. The web UI is the precision tool — WhatsApp is the speed tool. Both write to the same DB.
Access it now
URL: sahaay.blocksindia.com/teacher
Auth: HTTP Basic Auth (browser-native, no login screen to build)
Events logged here feed directly into parent /myday digests
Live and working — ask for the access password
👁️ Daily digest preview 💡 Coming soon
Before parents get their /myday tonight, teacher sees exactly what each parent will receive — and can correct anything in one tap.
Class 5B · Today's digest
Monday, Jun 16 · Ms. Priya Sharma · parents receive this after 6 PM
31 present
1 absent
2 subjects logged
⚠ 4 periods missing
⚠ 4 periods not yet logged — Science, Social Studies, Hindi, PE. Parents of students with no other notes will receive a thin digest. Add voice notes before 6 PM for a complete summary.
Why teachers need this: Right now teachers have no visibility into what Sahaay sends on their behalf. A wrong absent marking or a misheard name from a voice note could go out to a parent unchecked. This screen closes that gap — it's the "proof before print" moment that builds teacher trust in the system.
What this enables
✓ Teacher catches errors from voice note misrecognition
✓ Missing periods flagged before parents notice
✓ Teacher can add a personal note to any student's digest
✓ Hold a specific student's digest for a sensitive situation
✓ Full audit trail — teacher reviewed and approved at 5:48 PM
✅ AI auto-reply queue (Teacher dashboard)
Repetitive parent questions ("when's the test?") get pre-drafted by AI. Teacher taps approve/edit. 60 questions → 5 minutes.
Parent message queue · 12 pending
Sorted: simple Q&A first · complex questions flagged for personal reply
8 auto-drafted
3 need review
1 sensitive
Riya's mom
simple Q
2 min ago
"When is the science test again?"
AI draft: Hi Mrs. Mehta, the science test is on Friday May 16, covering Chapters 4 and 5 (plant parts and animal kingdoms). Riya has revision notes in her textbook. Let me know if any questions! — Ms. Priya
Aarav's father
simple Q
8 min ago
"Do they need a scientific calculator for tomorrow?"
AI draft: Yes please — scientific calculator for the math quiz tomorrow. Thanks! — Ms. Priya
Kavya's mother
🔒 sensitive · needs personal reply
22 min ago
"Kavya cried last night about going to school. Can we talk?"
⚠ AI did not auto-draft. Suggested: call back today before 6pm.
Why this matters: A class teacher answers ~30 repetitive questions a day. This collapses to 5 minutes of approvals. The crucial design choice: AI never sends without teacher review. Teacher voice and judgment stay intact.
The sensitive-Q flag is the trust feature
AI explicitly refuses to draft when emotional context is detected. Teachers come to rely on this — it actually frees them to pay attention to the questions that matter.
📓 Behavior journal in 60 sec/week/kid
Teacher voice-notes one line per student per week. AI structures it. Compounds into the year-end portfolio automatically.
Class 5B · Weekly behavior notes
Week of May 12 · 28 of 32 students journaled · 4 still pending
Aarav Sharma
Roll #3 · 12 weeks of notes
"Engaged today, helped Riya with her reading. Slightly quieter than last week but participated in art."
Voice note · 18s · AI-structured
Riya Mehta
Roll #18 · 12 weeks of notes
"Big progress in spoken English this week. Asked 3 questions in class — first time. Watch for fatigue Friday."
Voice note · 22s · AI-structured
Kavya Kapoor
Roll #11 · 12 weeks of notes
📈 PATTERN AI DETECTED
Aarav has been "quieter than usual" in 3 of your last 4 notes. Combined with attendance pattern (1 day off this week) and homework rate, suggests early check-in recommended.
Why this matters: Teachers want to observe-and-record but it takes 3–4 hours of paperwork at term-end. This collapses to ~30 minutes a week of voice notes spread across the class. The compounding payoff is the year-end portfolio (next feature) — built for free.
This is also where Wellbeing Radar feeds from
Pattern detection only works because there's structured longitudinal data. Behavior journal → wellbeing radar → year-end portfolio. One input, three outputs.
📊 Engagement dashboard (Principal view)
First-time visibility into which classes are reading what — and which teachers and parents are disengaging.
Greenwood School · Parent engagement
All classes · Last 7 days · Compared to school average
Avg read rate
88%
↑ 4% vs last week
Avg response rate
62%
↑ 7%
Languages active
7
EN, HI, MR, TA, KN, BN, GU
Classes flagged
2
Read rate below 75%
By class · sorted by engagement
Class 3A · Ms. Saxena96% read · 78% reply
Class 5B · Ms. Priya Sharma94% read · 71% reply
Class 7C · Mr. Raghavan82% read · 51% reply
Class 8A · Ms. Iyer67% read · 38% reply flagged
Class 9B · Mr. Kumar63% read · 31% reply flagged
Why this matters: Principals have never had this data. Class WhatsApp groups are black boxes. With Sahaay, they can finally tell which teachers are communicating well and where parent disengagement is brewing. This is the dashboard they screenshot for the board meeting.
Caution: weaponize carefully
Frame engagement as a coaching signal, not a teacher evaluation tool — or you'll lose teacher trust fast. Show teachers their own data first, principal data second.
💛 Wellbeing radar
AI flags children who may be struggling — based on patterns, never raw text. Privacy-by-design with strict escalation rules.
Wellbeing radar · Greenwood School
Reviewed by Principal + School Counsellor only · 3 students flagged this week
Kavya K · Class 5B elevated concern
Pattern detected over last 14 days
Last reviewed: yesterday
Homework rate
↓ 40%
Attendance
3 days missed
Teacher sentiment
"withdrawn" ×3
Suggested: Class teacher one-on-one this week · Loop in counsellor if parent comms also slowing
Rohan T · Class 7C positive signal
Improvement pattern over 21 days
Homework rate ↑ 28%, teacher notes describe "more confident" and "leading group work." Worth celebrating — consider a recognition note to parents.
Why this matters: This is the feature that gets premium-tier pricing. Wellbeing is the hardest "we cared but didn't catch it" pain point for any school. Sahaay turns scattered signals into early action — and the AI never exposes raw teacher notes or parent messages outside the escalation chain.
DPDP Act / privacy notes
Designed for India's data law. Aggregates patterns; doesn't surface raw private content to admins. Schools get a clear consent + audit story for parents and boards.
🚨 Emergency broadcast
One voice command. Multilingual broadcast to all parents. Verified delivery in under 30 seconds.
Emergency broadcast
Use only for safety, closures, or urgent operations
STEP 1 · Speak the message
🎙️
Recording…
0:08
"Due to heavy rainfall, the school will close at 12 noon today. Buses will run on the early schedule. All parents please make pickup arrangements. — Principal"
STEP 2 · Preview & confirm
English812 parents
हिन्दी387 parents
தமிழ்68 parents
मराठी / ಕನ್ನಡ41 parents
Total: 1,308 parents across 6 languages
ETA: ~25 seconds · WhatsApp tier-3 emergency
Cost: ₹420 (logged for audit)
ETA: ~25 seconds · WhatsApp tier-3 emergency
Cost: ₹420 (logged for audit)
LIVE · Read receipts (animate when you tap Send)
Delivered
0
Read
0
87%
Replied "OK"
0
Need follow-up
0
"can't pick up"
Why this matters: Today's emergency comms are voice calls to class WhatsApp leads → cascading group messages → half the parents don't see it. Sahaay makes it one voice → 1,300 parents in under a minute, with verified reads and structured "I can't pick up" follow-up. This alone sells the platform after one heavy-rain day.
Hidden value: legal trail
In any post-incident review, the audit log of who got the message, in what language, and when, is gold. Liability protection for schools.
📖 Year-in-review portfolio
At year-end, AI auto-generates a 4-page beautifully designed PDF for each child. Parents forward to grandparents. Free virality.
GREENWOOD SCHOOL · 2025–26
Aarav's Year
Class 5B · A story in growth, friendships, and small wins.
🌱 Growth narrative
"Aarav started the year a quiet observer and ended it leading the science fair team. His confidence in spoken English doubled and his curiosity in math problems became a steady habit." — Ms. Priya Sharma
🏆 Highlights
- • Runner-up · spelling bee
- • Best teamwork · Sports Day
- • Mentor to a new student
📚 Skills grown
- • Multiplication tables (1–12)
- • Reading fluency: +40%
- • Public speaking: 3 talks
🧒
🎨
⚽
🏺
"Aarav helped me write my poem." — Riya, classmate
Why this matters: This is the most forwarded piece of content in any parent's WhatsApp. Auto-generated from a year of teacher voice notes, attendance, grades, and class photos. Parents will send it to grandparents, aunts, friends — every forward is free marketing for Sahaay.
Upsell path
Free: digital PDF
₹299 add-on: printed hardback keepsake (mailed)
₹999 family bundle: 3 copies + custom cover
₹299 add-on: printed hardback keepsake (mailed)
₹999 family bundle: 3 copies + custom cover
Margin is strong on the printed version — and parents will buy.
The compounding moat: Once a school is 3 years into Sahaay, the year-in-reviews become a multi-year longitudinal record nobody else has. Switching costs become very real.
🤝 AI-prepped PTM (Parent-Teacher Meeting)
Day before the meeting: both parent and teacher receive a 1-page brief. Cuts PTM time in half, doubles its value.
📩 SENT TO PARENT · 24 HOURS BEFORE
Your PTM with Ms. Priya · Tomorrow 3:30 PM
💪 Aarav's strengths
Math (consistently strong), Art (creative leader), helps classmates.
🌱 Growing edges
Spoken English confidence, focus during long classes, science engagement.
❓ Questions you might ask
- How is Aarav adapting to the new section?
- What can we do at home for science engagement?
- Is the public speaking practice helping?
Generated from Ms. Priya's weekly notes, attendance, and your past messages. You can reply with anything you'd like to add.
📩 SENT TO TEACHER · 24 HOURS BEFORE
PTM with Aarav's father · Tomorrow 3:30 PM
🎯 This parent's main concerns (last 3 months)
- Homework load on weeknights
- Social adjustment after section change
- Whether science tutoring outside is needed
💡 Suggested talking points
- Recognize Aarav's leadership in art (he doesn't know you noticed)
- Share spelling-bee runner-up celebration
- Calm any tutoring anxiety — performance is on track
⏱️ Stay on topic
Recommended slot: 12 min. Pre-filled action items below.
Why this matters: Most PTMs are chaotic — parents arrive nervous and forget what to ask; teachers shuffle their notes mid-meeting. This pre-syncs both sides on the same data and converts a tense 5-minute slot into a substantive 12-minute conversation.
After the meeting
AI captures action items both ways and sends a clean follow-up to both parties — and to grandparent (if opted in). Closes the loop nobody currently closes.
💰 Pricing & business model
Three tiers · land-and-expand from free pilot · 70%+ gross margin at Premium.
FREE
₹0
3-month pilot per school
- ✓ Voice composer (English only)
- ✓ Broadcast announcements
- ✓ Attendance pings
- ✓ Basic dashboard
- ✗ Multi-language translation
- ✗ AI digests
Goal: prove value, harvest data, convert to paid.
MOST SCHOOLS
STANDARD
₹50/student/mo
Annual contract, billed quarterly
- ✓ All Free features
- ✓ Multi-language (22)
- ✓ /myday, /catchup, /sick digests
- ✓ Photo digest (face match)
- ✓ Quick actions (UPI, RSVP)
- ✓ Engagement dashboard
- ✓ Behavior journal
- ✗ Wellbeing radar
- ✗ AI tutor
PREMIUM
₹150/student/mo
For schools serious about pastoral care
- ✓ Everything in Standard
- ✓ Wellbeing radar
- ✓ AI-prepped PTM
- ✓ Year-in-review portfolio
- ✓ Homework helper (parent side)
- ✓ AI tutor for students
- ✓ Whisper mode + counsellor flow
- ✓ Audit log + compliance export
Unit economics (rough · Standard tier)
Revenue per student/mo
₹50
WhatsApp API cost
₹6–10
LLM tokens
₹3–6
Gross margin
68–82%
Path to ₹3 Cr ARR: 50 schools × 500 students × ₹50/mo × 12 = ₹1.5 Cr (Standard) — then upsell 30% to Premium gets you to ~₹3 Cr / $360K. Achievable solo founder + small team in 18 months.
🚀 What we'd ship first
If I had to pick three features that together tell the whole Sahaay story to a principal, here they are.
①
Voice-first composer + multi-language
Teacher speaks 25 seconds → broadcast in 4 languages in 60 seconds.
Wins teachers · Demoable in 90 sec
②
/myday parent digest
Working parent gets a 30-second summary at 9pm.
Drives word-of-mouth · Parent love
③
Auto-FAQ from school handbook
Upload handbook → AI answers parent FAQs 24/7.
Principal sees front-office time saved
Why these three together
Each feature is a distinct value prop for a distinct audience: teachers (composer), parents (myday), principal (FAQ). In a 10-minute pilot pitch, you demo all three and you've touched every decision-maker's pain. The remaining 25+ features are the post-pilot expansion roadmap that grows ARPU from Standard → Premium.
60-day build estimate (lean team):
• Weeks 1–2: WhatsApp Business API setup, school onboarding flow
• Weeks 3–5: Voice composer + translation pipeline
• Weeks 6–7: /myday digest aggregation
• Week 8: Auto-FAQ + pilot dashboard
First pilot live with 1 school in 60 days. 5 paying schools by month 6.
• Weeks 1–2: WhatsApp Business API setup, school onboarding flow
• Weeks 3–5: Voice composer + translation pipeline
• Weeks 6–7: /myday digest aggregation
• Week 8: Auto-FAQ + pilot dashboard
First pilot live with 1 school in 60 days. 5 paying schools by month 6.
Where I'd take you next:
1. A 1-page strategy brief you can hand to a developer or investor
2. Mock the principal pitch deck (Keynote/Google Slides)
3. Build a working /myday demo against real anonymized class data
4. Outreach playbook — how to land the first pilot school in 14 days
Pick any combination and I'll execute.
1. A 1-page strategy brief you can hand to a developer or investor
2. Mock the principal pitch deck (Keynote/Google Slides)
3. Build a working /myday demo against real anonymized class data
4. Outreach playbook — how to land the first pilot school in 14 days
Pick any combination and I'll execute.